Bindella – The New Design Restaurant in Tel Aviv


Opening the Bindella Osteria & Bar in Tel Aviv was a challenge for Pitsou Kedem Architects & Baranowitz-Amit Design Studio who succeeded in associating tradition and modernity in their new creation. One of Zurich’s largest restaurant group, Bindella wanted to preserve their century old family tradition of respect for wine and Italian cooking. Their moto ‘Terra, Vite, Vita’ (Lands, Vineyard, Life) needed to be associated with Tel Aviv’s young and urban clientele.

In the spirit of keeping up with the traditions, only natural materials were used.

To organize the 310 square meters available, they set up three different seating alignments in between columns emphasizing the space’s length and reminding the passer by of Tuscan vineyards. This introduction into Italy’s roots is developed while inside, where the vine motif becomes their inspiration for the overall decoration. Their idea was to build a ‘library of drinks’ (Dafni woodwork) climbing up the wall unevenly just like grape vines and to install a recessed lighting by Marset illuminating the space in between the beams like the Mediterranean sunrays. At the other side of the room, a strong personality comes out of the mashrabiya built by Cut it art, a perforated metallic patio wall paying tribute to the shape and taste of grapes. This interior is furnished with a diverse choice keeping things interesting between the Scandinavian influence of Henrik Sørig Thomsen‘s “Karm” chair he designed for Softline-Allkit and Hee Welling’s curvy ‘About a chair’ he designed for HAY.

Pitsou Kedem Architects founded in 2002 by a graduate of the Architectural Association in London, today employs eight architects. They received multiple Awards in the Israeli ‘Design Award’ Competition and have been chosen Architect Office of the Year in the “Private Construction” category by Israeli Construction and Housing magazine.

Baranowitz-Amit Design Studio created in 2006 is specialized in commercial spaces. Sigal Baranowitz and Gali Amit won several Design Awards for their work on Tel Avivian boutiques. They believe in building new design to share the story of the client, the space and the business being conceived.

Bindella Osteria & Bar, 27 Montefiore Street, Tel Aviv. 03-650 00 71. Photography by Amit Geron. Design by Pitsou Kedem Architects & Baranowitz-Amit Design Studio. Design team architects: Pitsou Kedem, Irene Goldberg, Sigal Baranowitz, Gali Amit. 


Chairs by Tollman’s.


Lamps by Marset.

Outdoor seating by Bistro by Fermob.

BINDELA_TLV_025Ceiling and library by Dafni woodwork


Dining chairs by HAY, as well as Henrik Sørig Thomsen‘s “Karm”, which he designed for the Italian manufacturing company Softline-Allkit.




Masharbiya wall by Cut it Art.

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Value for money

16/04/ 2014, 10:24 am DESIGN 9
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During a meeting with two representatives from one of our favorite online platforms, L’ArcoBalenco, we got introduced to the design of Eli Chissick.

We got especially intrigued by the collection The Salarium, a series of saltshakers based on coins from different countries, a modern day twist on the evolution of currency.

Eli Chissick was born in London, and moved to Tel Aviv as a child in 1979. He studied product design at the Holon Institute of Technology, and graduated with a Bachelors degree in 2003. Today, after been awarded multiple times for his design, including the 2008 Opus Design Award, he lives and works in Tel Aviv.

Salary derives from the Middle English salaire, from the Latin word salarium, a payment made in salt(sal) or for salt, from salarius meaning pertaining to salt.

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Materials: Stainless steel. Dimensions: height 35 mm, diameter 60 mm.


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Black and Beyond

7/04/ 2014, 6:02 am ART, DESIGN, EXHIBITION, ISRAEL 11
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Born in Germany, Ester Beck came to Israel in 1977 and has since 1987, when she opened her own studio, participated in many ceramic exhibitions, solo shows, and been an active member of the Israel Ceramics Association.

The origin of Beck’s work is based on pottery and on the wisdom of hands and highly coordinated interaction between the hand, head, tools, machinery and material.
 Beck continues the trend she began in recent years, in which, she disrupts the potter’s work, extending the boundaries of operation and stretching the limits both of the material she shapes and of her artistic abilities.

From prior knowledge and years of tradition, Beck underlays the potter’s action and deconstructs the relationship between the body, the device and the material.
 She stands in front of a moist lump of clay weighting between 80 to 100 kilograms and examines it.
 Beck prepared it with the meticulousness of a craftswoman melding gentle layers of white, gray, and brown matter into the black ceramics.
 The choice of color and type of material usually brings to mind a geographical location, some sort of new correspondence with imagined landscapes.

With no other means but her hands and basic aids, Beck stretches the material, explores it and pushes it to its limits, creating an abstract poetic construct. She chooses to reduce the use of technological tools and accessories to zero. Instead of mediating her work through technology, she chooses direct contact.

Beck’s work doesn’t clearly belong to one of the fields of arts, crafts,  or design. They refer to the various fields of design, expressive sculptures and longstanding traditions.

Esther Beck’s Solo Exhibition ”Black and Beyond” is taking place at Periscope Gallery, 176 Ben Yehuda street, Tel Aviv. Closing date 03.05.14

Text by Shlomit Baumann. Curator Sari Paran.

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A Visit to Hu.Be’s Studio

3/04/ 2014, 10:13 am DESIGN, ISRAEL, MANUFACTORY, STUDIO 13

Studio Hu.Be, which stands for Human Behaviour, opened last year by three young Israeli designers. Nadav Gan, Avi Ben Simon and Shahar Yaacoby, met at the Industrial Design Academy of Holon Institute of Technology and upon graduation, they decided to take their experience to the next level.

Intrigued by their work from the academy, specifically their project on recycled copper, we were curious to see what they are working on now, so we visited them at their studio in Yaffo.

The studio concentrates on different projects, with a foundation focused on material and technology while enhancing the design aspects. Their projects try to raise questions concerning new perceptions of raw materials and production methods. Questioning the familiar context of these concepts serves us as a starting point for innovation and interest.

While researching materials and production methods, they found a new way to reuse copper, as well as mix it and recolour it. While experimenting with it, they also discovered the versatility and flexibility of the product.

After learning this, they developed a process in which machines grind plastic coated communication cables to extract copper. They are then able to use the plastic coating as a raw material. With the extracted raw materials, using technologies and tools, they can mould the plastic into self supporting structures, usable in various products. In fact, they used this raw material to create an armchair.

The project is a process of a few years, which today for the first time is applied in a small production line. The forma bowl is the first product to be produced in this material.


















17/02/ 2014, 9:43 pm DESIGN, ISRAEL, TECHNOLOGY 9

“Change to live and live for change. This is the essence of the theme of our next event: perpetual (r)evolution. The world we live in is constantly evolving, causing us to continually reinvent ourselves and the ways we interact with what’s around us, keeping ourselves fresh, engaged and dynamic.”

Israeli Designer, Omer Polak, expressed many of his thoughts and concerns relating to his current project, during his speaking opportunity with TED, only a few days ago. TED is a nonprofit organization, founded in 1984, devoted to Ideas Worth Spreading, from three worlds: Technology, Entertainment, and Design. These conferences bring the world’s most fascinating thinkers and doers together, who are challenged to give the talk of their lives, in 18 minutes or less.

Omer Polak graduated from Bezalel Academy of Arts and Design, Jerusalem 2013 and took the opportunity to study abroad, as part of an exchange program, in Design Academy Eindhoven, Netherlands. After his studies, Omer Polak began his project at the Weizman Institute of Science, operating with the technology, Scent-2-you LTD.

Omer Polak’s project originally began as a personal interest in odors and their relation to the world. He wanted to experience the world through sense of smells as well as the lack of them. As Omer Polak explained, in his TED talk, we, in the Western world, use synthetic scents to attract a potential partner, while Korubu tribes, living in wild, use natural smells to detect a match. Eventually his interest developed into a research project, investigating the world and daily life of an individual who suffers from anosmia, the inability to perceive odor, and the desire to make a change.

Omer, first, practiced identifying his own smell through designated masks, using synthetic smells he had recorded in primitive way and scattering them around artificially. After thorough research and experimentation, he was able to create instruments that hold the ability to learn certain odors and in return send notifications when certain smells are identified.

In collaboration with the Weizmann Institute of Science, Omer had access to the technology of “scent-2-you”. This technology uses bio-feedback, as a learning technique, which pairs scents, sounds and images with two additional objects that implicate the potential uses embedded in scents.

To hear Omer Polak’s Talk, visit TED - it’s coming up soon…


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Odor learning device


Designer Omer Polak


Self olfactory experience



Self portrait with white odor mask

Shape, material and purpose by Nir Meiri

27/01/ 2014, 8:25 pm DESIGN, STUDIO 15

With a 30 minute drive from Tel Aviv, nearby a village called Vitkin, Israeli designer Nir Meiri awaits us outside of, what seems like his studio, an enormous industrial hangar.

Having known Nir now for a few years and have exhibited his work at the gallery, he has always been very precocious about his work; the materials he used and the story behind each object he creates. His wall of inspiration is meticulously and selectively composed of patchwork of images from various objects, interiors, materials and structures, giving us a taste of Nir Meiri’s working mind.

Nir’s objects are functional, nevertheless, very attached to a conceptual vision of nature, where often raw and wild materials are shaped into clean-cut forms. The designs are clean and harmonious while providing innovative ideas and enough freedom to the material expression.

Nir Meiri’s work has been exhibited at galleries and shows including Tiroche Gallery, Spazio Rossana Orlandi in 2012 and 2013 and at London design week, represented by the Mint gallery.

His upcoming exhibition will be in London is at the “19 Greek street” gallery. The concept of the show will be “forces of nature”.
It will be open from the 13.2.14, Nir will be showing a new version of 19 pots called – 19 clay pots  – and the Desert Storm (sand lamp) table lamps.

Studio views.

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A ‘concrete’ designer

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Itai Bar-On is a graduate of the Industrial Design Department of the Shenkar College of Engineering Art and Design. We have worked with him in the past, from the gallery, to the design show, Fresh Paint 2013.
From the beginning, Itai was born into a generations long family business of construction, where each member had their own place. To incorporate his family roots into his graduation project, Itai presented his personal interpretation of the construction world, exploring the limits of concrete by placing the common material in a new context while stretching the acceptable boundaries of the matter.

Last week, we went to visit Itai in his studio, and for the first time, we saw a new collection made from something other than concrete, as the new design required a material much thinner and lighter.

He introduced us ‘Giza’, a pendant lighting collection based on a system of aluminum panels and a tapered wooden block. The varying angles and sizes of the block determine the volume of the light fixture as well as its different function and nature. The lightweight aluminum connects to the block leaving a thin slit of light breaking through.

Photographer: Yael Engelhart   _   Photos location: Pitsou Kedem Architects private house construction.

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Tall and Fat Giza White

Short Giza White Long Giza Black Detail

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Designer Itay Bar-On

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The Concrete tiles are hand-crafted with a unique technique, which provides conspicuousness to varied qualities of the cement.

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The Bullet collection is a first collaboration between Studio Itai Bar-On and Tel-Aviv based designer Oded Webman.

Design Week Jerusalem 2013-2014

8/01/ 2014, 2:46 pm DESIGN, EXHIBITION, TECHNOLOGY 8
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The thought and development processes that are left behind on the work room floor are often even more so, interesting, than that of the finished products which pass through the publics eye. The design and development processes and the production methods remain hidden and invisible to the consumer, allowing us only to see the products in their final form. These processes contain a whole world of materials, images, and even the true messages that remain unrealized.

The Center of Design welcomes its 4th Design Week, at the Jerusalem Development Authority, offering an opportunity to peer behind the scenes of the design world and to understand the considerations driving the design process.

Design Week is based upon exhibitions, workshops, events, and meetings involving various design processes, this year taking place at Hansen House (the former “Lepers’ House”), which has been undergoing restoration and renovation towards becoming a new centre of design, media and technology.

The architectural treasure, Hansen Hospital, which is situated in one of Jerusalem’s most affluent neighbourhoods, was once an establishment to serve people suffering from Hansen’s (leprosy) while now, it stands as a museum hosting unique and special artistic events. Established in 1887 by the city’s protestant community as the jesus Hilfe Asyl ( Jesus Help Asylum), it was designed by Conrad Schick, a German missionary and self-taught architect.

Unfortunately, the snow storm arrived during the initial opening dates of the event, forcing Design Week to launch two weeks later. Although it was inconvenient, we didn’t miss it, and in addition, had the pleasure to see the snow in this beautiful city.

FoodFabLab – Curator and Initiator: Ayala Moses

The worlds of food and design have many points of interface:  Both chefs and designers are required to use creativity, originality, a sense of esthetics and to consider how the public will receive their work. In recent weeks, teams of chefs and designers have been meeting together at workshops and kitchens which became a kind of experiment and research laboratories;  there they re-examined production processes, raw materials, textures and flavors.

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FoodFabLab#2 – Arayot Yam

Eran Shvartzbard – Chef (Dan Gourmet), Tal Gur – Designer,  Michal Cederbaum – Designer, Noam Dover – Designer

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Designers Tal Gur and Noam Dover.

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FoodFabLab#3 – Blow dough

Participants: Erez Komarovsky – Chef and Baker, ,  Omer Polak – Designer, Michal Evyatar – Designer.

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Off the shelf – Curators:  Danny Hochberg, Sonia Olitesky

A collection of items from local industries is presented under one roof, where we can examine the process of development from the concept phase up to their final configuration on the shelves of the stores. The collection samples a range of products differing from one another in function, and it raises questions about design for Israeli industry.



DSC_5036Dana Ben Shalom graduated from the Bezalel Master of Industrial Design 2013 – Parting Ritual

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 Left : Manipulation. Design by deception – Initiative, Curation & Design: Studio Grotesca

Right : Quarantine, Forty Days of Seclusion. Curator: Neta Gal-Azmon; Assistant curator: Hagar Bril.

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Yonathan Hopp graduated from the Bezalel Master of Industrial Design – Role Model

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Yael Sabab Farkash graduated from the Bezalel Master of Industrial Design- Genetics of Objects

DSC_4810Dana Ben Shalom – The Fifth Face

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A Creative Manufactory


Opposite the seashore and behind the dunes of Sdot-Yam, we had the pleasure to discover, Caesarstone, what was originally considered a pioneering innovation in 1987. Finally, after a long week of winter storms, the sun was out and we were able to make our way, near to the city of Caesarea, for our first encounter with the quartz-manufacturing factory, where we had the opportunity to work hand in hand with the beautiful material.

Caesarstone is an international company and you can find their products and designs in over 40 countries. Caesarstone is an artificial stone, 90% quartz natural stone made with polyester and selected pigments.

Upon arrival, we met with two designers, Mor Krisher and Jonathan Mc Taggart, who are responsible for designing all of the new concepts, new products, and prototypes. Mor, graduated from Holon design school, worked on medical products and industrial/street design in Tel Aviv. Jonathan grew up in the kibbutz of Sdot-Yam, lived and worked in Africa, Australia and studied in Germany.

Meeting in their offices, which appeared to be a sample library, we couldn’t miss the array of samples, possible pigments, design techniques, and technology of Caesarestone and we were able to see a hint of what they do.

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The duo usually starts their day with a cup of coffee at 8:30, and begin sharing ideas, thoughts and inspirations from everything that surrounds them including fairs and exhibitions from right here in Israel to around the world. They work together a lot, collaborating ideas, putting them together in the lab room, and bringing them to life.

“Like a chef in his kitchen, we always remember the measurements; we have recipes but the quantities are very important. We throw the mix in the mixer and try different combinations until we like what we got.”

Design Space was lucky enough to get a glimpse inside the lab containing Caesarstone in multiple forms and colour variations, where Mor and Jonathan bring their ideas to life. Although these talented designers can be as imaginative as they want, it is undeniable that client expectations and sales statistics influence the creative aspect of stone making, while each country has different requirements and demands.

After becoming acquainted with the lab, we followed the two designers inside the factory, with our masks on; and began the tour. The factory contains four lines of productions, working 24 hours a day. We were lucky enough to see each of the production phases; from the arrival of the quartz from India and Turkey, to the transformation combining the polyester and different pigments chosen. Each line of production uses a different technique and is responsible for something else. The last phase is in charge of the finishing touches, which sands and polishes the stone. Each individual stone board is then verified by hand to assure smooth and a shiny finish.

As we learned here, out of the dozens of samples created by the designers, the production process does depend on the market, trends, and the client. Today Cesarstone company is also on the cutting edge of Contemporary Design platform by creating collaborations such as two exclusive installations created for Caesarstone by Japanese design studio Nendo, as part of  Milan Design Week 2013.

A high-end trend book is showcasing key emerging design trends, alongside a curated selection of Ceasarstone surfaces. The aim is to inspire and show how to apply in different creative ways : download it here !


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Studio Appetit at Design Miami 2013 with “Elixir”

15/12/ 2013, 5:17 pm EXHIBITION, FAIR, INTERNATIONAL, Uncategorized 5

Driven by a profound passion for food and design, Ido Garini is always surprising us whether on the place he lives or with his new, up and coming projects.
Garini’s company, Studio Appetit, defines the process of using art and design to transform an object, ingredient, or experience into an appetizing sensation.

In other words, Ido and his team challenge people and food, by questioning the original concept through unorthodox installation, special service collection, and performance.

Since graduating from the Holon Institute of Technology, Garini’s Studio Appetit has already been featured in Milan Design Week, DMY Taste Festival Berlin, Dutch Design Week, and not to mention the Fresh Design fair here in Israel.

Design Miami brings together some of the best International talent to present their work under one roof, and even though we cannot attend the event this year, our love for this incredible forum stays strong; when Ido asked us if we would be there this year, we understood he was up to something!

For Art Basel Miami Beach 2013, a Design Collective called Inventory is hosting a multidisciplinary exhibit named TIME taking place in the Miami Design District and Studio Appetit presented a new concept called “Elixir – Drinking History”.

And here is the mysterious yet innovative story behind it.

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Wouldn’t it be wonderful if we could get a glimpse of a different era not through books or images, but by consuming
a piece of that history?  
Elixir is a world of potions that takes us back to different periods in human history, by evoking our subconscious
memory of scents and flavors. 

Potions have been an integral part of the human experience throughout time.
They were concocted for remedy, worship, magic, and bonding.

The Elixir potions explore food history and consist of a mix
of herbs, spices and fruits that bring to life tastes and flavors from long gone eras and cultures.
These ingredients are infused and consumed using the Elixir product collection, which was hand crafted using Glass, Wood and Leather.
The collection itself was designed as a-historical, providing a clean slate to experience the different worlds of taste.

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Studio Appetit created 5 different settings (potions) inspired by 5 different eras, they are packed in hand made textile transparent pouches, dividing each element in a separate compartment allowing the users to identify each ingredient.

Potion No.1// 1557 b.C.//pharaohs
the New Kingdom of Ancient Egypt the peak of an extraordinary civilization that lasted 5000 years
Dates, liquorice, raw cinnamon, Urtica, Silybum seeds.

Potion No.2// 27 b.c.// Imperium
Imperium Romanum. When the city of Rome ruled the known world & changed it forever.
olive leaves, figs, rose bulbs, cardamom, Emmer.

Potion No.3// 630 A.D.// ITZA
Mayan world. Maya is a state of awareness. Life of the spirit lives in harmony with the cosmos.
cacao nibs, raw vanilla, chili pepper, Aloysia, flor de muerta.

Potion No.4//1206 A.D.// Mongol
The great Mongolian empire  the largest contiguous land empire in human history.
Black Tea, Saffron, Cornflower-thistle.

Potion No.5// 1542 A.D.// FEAST
The Tudor Dynasty. A time of change in every aspect of  culture and life, discovering the new world
Apple, Almonds, honey,black raisin, gold berry, apricot,  curry tree, rose petal.

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For further inquires:
Ido Garini –

Project images – credit: Masha Bakker.

Other projects by Studio Appetit :

Luscious Food Cravings by Studio Appetit and Studio Lenneke Wispelwey at DDW13

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Eating Reflections by Studio Appetit at the Taste Festival

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Aphrodisiac, Sensual Eating by Studio Appetit inside the Tuttobene Exhibition in Milan Design week 2012.

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